For Immediate Release


Every woman wants to know how to apply flawless looking makeup, and the upcoming “Beauty of Makeup experience” with Sam Fine aims to teach us all how to apply flawless makeup for every occasion.

What do superstars Queen Latifah, Vanessa Williams, supermodels Tyra Banks, Iman and Naomi Campbell all have in common? They’ve relied on the expert hand of celebrity makeup artist Sam Fine!


On the 3rd and 4th December 2010 we have the privilege of welcoming Sam Fine to the UK for the first time EVER. Sam Fine will be hosting two exclusive events in the UK, one aimed at professional makeup artists and students and the other for black women who want to learn how to apply flawless makeup on themselves.


This is a long awaited event!


Makeup Master Class


Sam Fine will host an exclusive hands-on makeup master class. The class is aimed at makeup professionals and trainees. Attendees will leave the course with an in-depth study of makeup application techniques for women of colour, a deeper understanding of celebrity makeup, substantial improvements in their own makeup application techniques, and a certificate signed by Mr Fine.  The master class will be an intimate affair with 24 attendees.



The Beauty of Makeup Seminar


On the 4th December, Sam Fine will be sharing his artistry to an audience of fans, makeup enthusiasts and women who want to learn how to apply flawless looking makeup on themselves at the Beauty of Makeup experience. Sam Fine will give a step-by-step makeup demonstration and answer all of your beauty concerns. In addition attendees will also have the opportunity to network with likeminded people and to meet Mr Sam Fine in an exclusive meet and greet session.


This event is open to anyone with an interest in makeup. Regardless of the level of experience one will leave with a full understanding of all that goes into creating a flawless beauty look and how to wear and apply colour.


Make up Master Class: £299 (£279 if booked before 31st October)

The Beauty of Makeup Seminar: £75 (£55 if booked before 31st October)


Tickets are available at


For more information and







Notes to the Editor:


Sam Fine Biography




What do superstars Patti Labelle, Vanessa L. Williams, Halle Berry, Brandy and supermodels Tyra Banks, Veronica Webb, Iman and Naomi Campbell all have in common? They’ve relied on the expert hand of makeup artist Sam Fine to look their most glamorous. That’s because Fine knows that the key to making up goes beyond painting a pretty face. Long before he became a celebrity makeup artist, the Chicago native paid his dues working behind the makeup counter of department stores, an experience he fondly refers to as “the real school of beauty”. There he came in contact with women from all walks of life that wanted one thing – to look their absolute best. He made it his mission to show them how to accentuate their unique beauty by using colors and shades that would best complement their complexions. But most importantly he helped them eliminate their doubts and apprehension about applying makeup so that they too could achieve dazzling results.

Fine’s talent and determination has taken him far from the makeup counter, making him one of today’s most sought after makeup artists. His work has appeared on the covers and pages of Cosmopolitan, Harper’s Bazaar, Essence, Vibe and Marie Claire and was chosen as the first African – American spokesperson for Revlon and Covergirl Cosmetics. But it was the experiences from his formative years selling makeup that inspired him to write his first book, Fine Beauty: Beauty Basics and Beyond for African – American women, a how-to guide that highlights his many accomplishments.

As follow-up to his best-selling book, Fine Beauty, Fine introduced his first instructional DVD, Fine: The Basics of Beauty in October 2009. As a continuation of his commitment to educate women of color on the “fine” art of makeup, this step-by-step tutorial features three individual makeovers and addresses a myriad of beauty challenges by focusing on tools, technique and product selection. Sharing his wealth of experience and expertise, Fine enables viewers to fully understand all that goes into creating a flawless, natural-looking face.

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